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Digital Marketing Executive

Location

Wales

Salary

£30,000

Contract Type

Permanent

Posted Date

2017-04-26 00:00

This forward thinking and dynamic Professional Services firm is recruiting a Digital Marketing Executive to join their team in Cardiff. They are looking for an ambitious candidate who is looking for a challenging new role in a dynamic and expanding firm who can develop, implement, track and optimise their fast growing digital marketing campaigns across all the digital channels.

 

The Responsibilities:

 

  • Plan and execute all web, SEO and display advertising campaigns for the Group
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Maintain and where possible improve the various digital marketing platforms
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Any other relevant tasks as required by a busy marketing department.

 

The Candidate:

  • Previous experience working in a digital marketing role in a corporate environment
  • Demonstrable experience running, leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Advanced knowledge of Google AdWords as well as organic SEO and other marketing tools (email, social media and content marketing)

 

 

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.  We regret that our clients will not accept applications outside of these areas.

 

Blue Enterprises offers the services of an employment agency for permanent work and an employment business for temporary work.

 

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