Business Development Manager

Location: London
Salary: £50,000
Contract type: Permanent
Date posted: 20190107

A top accountancy firm based in the City is looking for an experienced Business Development Manager who will work with the BD team and be responsible for developing, delivering & monitoring strategic marketing & BD activity for designated service lines.

The Responsibilities:

  • Develop a Partner engagement plan for designated service line
  • Challenge Partners using pipeline data, cold targeting and Dynamics (CRM) usage
  • Identify new sales / cross-selling opportunities to existing clients and targets within service lines
  • Actively generate warm leads through follow-ups from campaigns, networking at events
  • Support all subsequent business development activity; meetings, follow-ups
  • Take ownership a number of targets, attend introductory and scoping meetings, introducing and handing over to fee earning teams as appropriate
  • Manage proposals relevant to service line; scoping meetings, liaising with bid specialist, conducting debriefs after every bid and sharing intelligence with wider business
  • Lead on high value and strategically important service-line proposals and understand the service line’s tendering activity to influence success rates
  • Deliver partner presentation coaching
  • Contribute to national/sector marketing campaigns, leading on regional intelligence
  • Personalisation of communication of campaigns to key service line staff via internal communication channels and workshops
  • Find opportunities for thought leadership pieces, blogs and social media activity
  • Coach partners and staff on business development best practice
  • Accurately record all business development activity (meetings and opportunities) on Dynamics to evidence performance and analyse ROI

The Candidate:

  • A marketing degree & CIM qualification
  • 5 year’s professional services experience
  • Comprehensive experience of marketing and business development at a managerial level
  • A professional credible and confident communicator, with strong influencing skills and the ability to work effectively with the sector heads around the UK.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.  We regret that our clients will not accept applications outside of these areas.

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