Job Search


Market Sector


Contract Types


Digital Communications Executive





Contract Type


Posted Date

2017-04-26 00:00

A top 20 Accountancy firm based in London is looking for an experienced Digital Communications Executive to join their team.  This role reports into the Digital Communications Manager.


The Responsibilities:


  • Supervise the training, development and day-to-day workload of the digital communications co-ordinator supporting email marketing.
  • Manage the branding and content approval of email marketing campaigns generated by colleagues across the business (outside of the communications team).
  • Share ideas around how the firm can generate more advanced email and automation campaigns.
  • Ensure consistent branding across all email marketing, acting as a brand ambassador for the firm.
  • Plan and provide Marketo best practice training and advice for email marketing campaigns, including reporting, lead-scoring, email follow-up and more complex automation.
  • Plan, review and maintain all email marketing guidelines and training materials (including webinars).
  • Produce analytics reports for marketing and BD colleagues around multi-channel campaigns, suggesting suggest improvements to drive user engagement and lead generation.
  • Assist the digital manager with the integration between CRM and the email automation system.
  • Advise marketing and BD colleagues on target audience and group conditions when building audiences for campaigns.
  • Become an advanced user of the firm’s CRM system (Microsoft Dynamics).
  • Assist fellow digital team members in the maintenance and optimisation of the corporate website and microsites. Includes adding and updating content and identifying and implementing site enhancements.
  • Ensure website pages are correctly optimised for SEO, conduct keyword searches and advise marketing and BD managers on effective copy for web.


The Candidate:

  • Degree educated or equivalent
  • Previous legal or professional services experience desired
  • Experienced user of Google Analytics
  • Experience using a CMS is essential, Sitecore would be an advantage
  • Able to understand and edit basic HTML


Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.  We regret that our clients will not accept applications outside of these areas.

Blue Enterprises offers the services of an employment agency for permanent work and an employment business for temporary work.


Email to a Friend

Your Name (required)

Your Friends Email Address (required)

Your Email (required)


Please type the letters/ number in the box:

Contact Us

0207 118 3003

0845 370 2583

Follow Us On