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Business Development and Marketing Manager





Contract Type


Posted Date

2017-04-12 00:00

A national accountancy practice is looking for an experience Business Development and Marketing Manager to join their London office. The role will be looking after the core service lines BD and marketing activities and will suit an established professional from an accountancy or legal background.


The Responsibilities:


  • Develop issues driven campaigns, working collaboratively with other service lines and sectors and the communications team
  • Ensure appropriate campaign reporting is provided to regional teams to allow for effective follow up
  • Drive lead generation and act as central point for good ideas and best practice to be shared across the firm
  • Identify and maximise cross selling opportunities with other service lines
  • Develop and maintain material to support business development, including up to date service line information and credentials for the bid centre
  • Work with the client experience team to ensure service line feedback is analysed, fed back, and client needs acted upon
  • Report monthly on BD activity, leads, wins and service line performance
  • Act as a brand champion, ensuring all communications are compliant with brand guidelines
  • Build internal and external networks and third party relationships for the benefit of the service lines


The Candidate:


  • A professional with strong marketing and business development experience at a managerial level, particularly in targeting new business and campaign management
  • Strong knowledge of the fundamentals of the business development process, ideally within a professional services environment
  • A professional, credible and confident communicator, with strong influencing skills and the ability to work effectively with individuals at all levels within the firm
  • Experience of managing large projects and multiple relationships
  • Line management experience preferable
  • A marketing degree and CIM qualification is preferable


Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.  We regret that our clients will not accept applications outside of these areas.


Blue Enterprises offers the services of an employment agency for permanent work and an employment business for temporary work.

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